The upcoming silage-cutting season is going to see Irish farmers being given a chance to support CMRF Crumlin, the principal fundraising body for Our Lady’s Children’s Hospital Crumlin and The National Children’s Research Centre through purchasing a special Purple Balewrap and Purple Bale Net from a nationwide network of Co-ops. The promotion is the work of Irish Packaging company, Zeus Packaging, who have already rolled out a similar donation programme in the UK, New Zealand, Spain and Portugal that has seen substantial sums finding their way to local children’s hospitals and foundations.
Zeus Packaging has combined with the Associated Trading Co-ops, “Co-op Source” brand to offer the Purple Balewrap and Purple Bale Net to their farmer customers and members with the 18 member Co-ops undertaking to donate €10,000 to support CMRF Crumlin’s treatment of their little patients and support for the families. Farmers buying wrap for this season’s silage will be able to order the Purple packaging to show their support with the brightly coloured wraps demonstrating farmer solidarity with the work being carried out in Our Lady’s Children’s Hospital Crumlin. Participating farmers are also being encouraged to support the initiative by sharing their bale wrapped pictures on social media with the hashtag #Purple4Crumlin.
